the fusion of logic & creativity
Square360 developed series of ads to promote the REBEL, a teen anti-tobacco movement. Ads were contextually integrated into some of the hottest online game environments, including Tony Hawk’s Proving Ground, NHL ‘08, Guitar Hero III and Transformers. Ads was specifically written to target the core audience for each game while still reflecting the overall REBEL messaging.
REBEL is a statewide, youth-led, anti-tobacco movement dedicated to educating peers and the community about the dangers of smoking. NJREBEL.com features everything from video tour guides, a Facebook game, student-led blogs, rankings for smoking facts and video parodies.
For the 4th consecutive year, Square360 has produced Arrow Electronics’ annual report to shareholders. Arrow is a Fortune 500 company and a global distributor and service provider for electronic components & computer products. The annual report was distributed as both print and digital versions.
Square360 worked in partnership with CB Richard Ellis to reposition the company’s online global presence. We created an easy to navigate, content rich, user experience that supports all the aspects of the CBRE Global brand
Square360 created a brand new identity for the Areté Youth Foundation, an organization dedicated to creating the opportunity for disadvantaged Balkan youth, to be uplifting and inspirational. In addition, we put a nostalgic twist on the website, the vehicle by which Areté would educate and solicit donations, making the struggles of the Balkans more appreciable to a primarily American audience.
Areté Youth has successfully raised over 10,000 US dollars in the support of their mission.
